In 2024, chasing updates across the property chain didn’t get better — it got worse. According to Landmark’s latest cross-sector research, every part of the property transaction process — from lenders to surveyors, estate agents to conveyancers — is still being slowed down by one thing: the constant demand for updates.
Estate agents now spend over half their working day (55%) chasing or being chased for information. For conveyancers, it’s 43%. And what’s driving this inefficiency? A lack of visibility.
Across the board, professionals ranked “less chasing between stakeholders for updates” as one of the biggest improvements that would boost productivity. For lenders, it was the top priority. For conveyancers and estate agents, it was second only to speeding up transactions.
That’s no surprise. In today’s market, the ability to track progress across a transaction — without relying on phone calls or email chains — is now essential. Especially when everyone involved is working toward the same goal but using fragmented tools to get there.
This isn’t a future ambition. It’s already happening.
ViewMyChain gives estate agents, conveyancers, buyers and sellers access to a real-time view of every property in the chain. That means you can see exactly where a transaction is at — from offer accepted to completion — without picking up the phone.
No chasing. No guesswork. Just verified updates pulled from an extensive network of high-quality data sources.
With up to 11,000 update checks per day, VMC shows you milestones like searches ordered, mortgage status, and where potential risks are forming — all in one place.
Property professionals using ViewMyChain see results that speak for themselves:
- Fall-through rates drop by up to 10%
- Completions are sped up by as much as 17 days
- Agents recover up to 60% of the time spent on chasing updates
- Teams stay in sync — and clients stay informed
This isn’t just a matter of convenience. It’s a competitive advantage. And in a market where completions are harder to secure and customer expectations are rising, having access to the right data at the right time can make all the difference.
There’s no badge of honour for struggling through your day manually. Chasing updates, checking emails, calling five people for one answer — it’s exhausting, and it doesn’t scale.
However, When professionals aren’t drained by admin or scrambling for information, they can focus on what matters: communicating clearly with clients, solving problems early, and pushing deals across the line.
That’s the power of the right technology: it doesn’t add more noise. It removes it. And it frees up your team to do the work only they can do.
The agents and conveyancers getting ahead, and setting new benchmarks of what good looks like in sales progression, aren’t working harder. They’re working with better tools. Because when the right tech is in place, progress is easier. Chains move faster. Clients stay informed. And agency teams have the time — and the headspace — to do the work that really matters.
The 'problem' with raised benchmarks however, is this: it happens quickly and it exposes completely the ones who do not rise to it. Those agencies empowered with progression updates at their fingertips are now setting a new benchmark of what buyers and vendors can expect, and within the blink of an eye it will be the new normal, the new standard of service. Of course, anyone can adopt the right tools at any time - there's no shame in being a late adopter. But there is a cost, and as many will attest, catching up is so much harder than keeping up.